PRODEMAN ARRIVED IN SOUTH KOREA

The company participated for the first time in Seoul Food & Hotel 2025, one of the most relevant fairs in the food sector in Asia.

Prodeman continues to expand its international presence and participated for the first time in Seoul Food & Hotel 2025, the most important food and beverage fair in South Korea. The event, held in the city of Seoul, brought together companies from around the world with the aim of generating new business opportunities and understanding the trends of the Asian market.

With its own stand, the company showcased its offering of peanuts and value-added products, reaffirming its commitment to quality, innovation, and the development of new destinations for Argentine peanuts. The participation marked a key step in the strategy of market diversification, as it was Prodeman's first institutional entry into South Korea.

"It was an excellent opportunity to present our value proposition in a new, highly demanding market with great potential. The response was very positive, both in terms of commercial interest and recognition of the quality of Argentine products," said Ignacio Fortini, Sales Manager of Prodeman, who represented the company during the event.

The next stop will be in October in Germany, where the company will be present at ANUGA 2025, one of the most important food fairs in the world.